Audience Architects (AA) is a dance service organization whose mission is to build and engage dance audiences in Chicago and advocate for Chicago dance. AA exists to provide Chicago dance companies with increased visibility, expansive resources, and additional forums to showcase and share their talents.
Audience Architects grew out of The Chicago Community Trust’s five-year Dance Initiative, which, among other things, funded a multi-year market research study on how to build dance audiences. One of the resultant projects was SeeChicagoDance.com, an audience development website, which launched in 2005 and drives ticket sales for dance in Chicago. With its comprehensive calendar, discount ticket sales program, email newsletter and database of proven dance patrons, the site quickly proved to be a success. It was clear that it needed to continue beyond the duration of the Dance Initiative, and Audience Architects was formed to ensure its longevity.
CURRENT AUDIENCE ARCHITECTS PROGRAMS INCLUDE:
Programs for the Public:
SeeChicagoDance.com is the most comprehensive source for Chicago area dance performances and events. Find a calendar of events, ticket deals, and in-depth news and reviews at this audience focused site for dance lovers in the Second City.
Dance: A Moving Canvas is a unique program exploring the intersection of dance + visual art.
Moving Dialogs, a forward-thinking six part discussion series for artists and audiences that broadens and deepens diverse communities’ understanding of our multi-cultured, multi-ethnic, multi-ability city.
Chicago Dance Month, a month-long celebration that highlights the breadth, variety, and artistic richness of the Chicago dance community by promoting a wealth of dance performances, educational opportunities, and other events, in partnership with various venues and organizations across the city.